Podong Seoul Tea – TOMAS A&C

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BRAND STORY

The name PODONG derived from the Korean word “포동” which translates to chubby or plump. During Korean special gatherings, the family would dress up in traditional hanbok attire and decorate their home with colorful lanterns and banners. As the relatives arrived, they would be greeted with warm hugs and kisses on the cheeks, and many would pinch the children’s cheeks, exclaiming how cute they were.

The air was filled with the aroma of delicious food, as the family cooked up a feast of savory dishes like galbi, bulgogi, and japchae. But it was the sweet treats that everyone looked forward to the most, like the refreshing and fruity Shik Hye, and the fragrant and soothing Soojeongwa.

Through these special gatherings, the family not only celebrated their culture, but also strengthened their bonds and relationships with one another. The pinching of the children’s cheeks and the enjoyment of traditional food and desserts like Shik Hye and Soojeongwa became a cherished part of their family history, a symbol of their love and connection to their Korean heritage.

PODONG THE TURTLE

WHAT’S HIS STORY?

Podong the Turtle seeks to bridge Korean culture to the rest of the world. He seeks a thrilling adventure to share with anyone who he crosses paths with. He ventures out to the world by running away from home to see the world with his own eyes. He seeks to share his culture with the world. His daring and casual personality allows people to find comfort and see him as someone comforting to talk to. Podong Seoul Tea is his home that’s open for patrons to come in to try out his personal tea cocktails that he’s curated in his own home. Wanting to share his own childhood and culture to people with open arms. Where will Podong the Turtle venture next? Find out on Volume II as he races to Seoul to share the exciting news to his friends!

PODONG MENU

INSPIRATION

Classic Korean flavors such as Shik-Hye, Sliced Persimmon, and Milkis has shaped the hearts and childhoods of millions of Koreans.

We wanted our menu to reflect what Korean culture is really about! Coming together as one to share an experience together. These ingredients have been so pivotal in shaping Korean culture to what it is now. Korean desserts are known for their unique and complex flavors, which are often influenced by the country’s history, geography, and cultural traditions. Many Korean desserts use ingredients such as rice, beans, and fruits, which have been cultivated and used in Korean cuisine for centuries. These ingredients have played a significant role in shaping the childhoods of many Koreans, as they are often used in traditional desserts that have been passed down from generation to generation.